23 seconds is an internet publishing house and a netlabel with the aim to share music, art and other works. It also functions as a collective of artists. We wants to offer new, interesting and diverse art & music for people looking beyond the mainstream.
The project was founded in mid 2005 by Sir H Johan Lundin and is based in Gothenburg, Sweden. 23 seconds is a non-profit project, and any earnings made from the sale of releases and other merchandise is applied towards web site hosting fees, concerts and future physical release projects.
This web site was formally launched in august 2006 and is designed to provide information about 23 seconds and the artists. A promotion website for independent musicians, painters, filmmakers, photographers, writers, and all sorts of artists from different genres. Independent doesn´t mean being alone. It´s important to collaborate with people who can make your project shine. And 23 seconds is one way of doing it. We believe in diversity and the strength of art and we work towards crossing borders and connecting people. It took a while before things started, but now the pace is up and we are constantly trying to bring independent stuff to the music and art scene around the globe. Not all material is free, but many of the artists offer free downloadable mp3's, films and other artworks.

We welcome any ideas, comments, or suggestions for our website. Please feel free to get in touch with us. Maybe you want to join us or publish your work. If you think you've got something we'd like, don´t hesitate to send us a demo.